Vaisala – Present, analyze and act for better sales meetings and customer experience

Vaisala is a global leader in weather, environmental, and industrial measurements headquartered in Vantaa, Finland. Building on over 80 years of experience, Vaisala strives towards its mission of Observations for a better world. Vaisala is a reliable partner for customers around the world, offering a comprehensive range of innovative observation and measurement products and services.

Vaisala is a renowned technology leader in observation and measurement products and services. Vaisala has the goal to also become customers’ partner in developing business towards better and more sustainable future, and to provide the best customer experience.

Part of this Vaisala transformation journey is the renewal of sales messaging and sales presentations. Customer value oriented, unified, and visual presentations are a key enabler for Vaisala sales representatives and channel partners to provide the best customer experience in all encounters with customers.

Vaisala hired Kasvu Partners as their advisor and implementation partner in creation of customer value -based and modular concept for sales presentations. During the project Vaisala and Kasvu Partners have defined a sales presentation concept for Vaisala industrial measurement offering presentations and implemented it to product lines. The renewed modular, visual, and interactive presentations have been received well by Vaisala users, as well as customers.

”We have worked with Kasvu Partners on creating a shared high quality customer meeting concept and sales presentations. They helped us to modernize and brand our industrial instrumentation product presentations in collaboration with our product management, sales, and marketing teams.

Kasvu Partners has taken the time to understand our business, products and how our sales operations function. We also rely heavily on their project management and can always count on their excellent customer service whether we are brainstorming new ideas or looking for advice on sales process or sales content development”, Marja Kivenheimo, Customer Experience Project Manager at Vaisala Industrial Measurements


Net sales 514 M€
Employees 1400


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